Contests for Traffic
How does this work?
There are two ways contests can work to get you traffic for your website.
Be a Prize Sponsor
If you have a business that offers products or services, you can donate a prize to existing contests.
I regularly hold contests at my podcast, Online Success Cast, where I give away prizes each week to generate comments, which gets people regularly interested in listening to the shows. I sometimes give away my own products or products or services of those I'm interviewing.
As you can see, these prize donors are getting free exposure from everyone who listens to the show. They are also listed on my blog and have been listed in the newsletter feed that goes out daily to my blog readers.
It's a win-win situation.
Hold a Contest of Your Own
The amount of traffic you have is one key factor in determining your success. Without visitors to your website, you don’t stand a chance in your online business. One of the easiest ways to get a quick burst of traffic to your website is by offering a really hot contest.
How can hosting a contest help you get traffic?
People love freebies and contests. The chance to do something small and win something big is appealing to the human psyche. So, use that to your advantage – in a good way, of course.
How can you host a contest?
There are several types of contests you can host on your website.
1. A Drawing:
In this type of contest, contestants receive an entry for simply providing their name and email address. You’ll receive a lot of entries if you keep it simple.
2. Submit a story, tip or idea:
In this type of contest, contestants must submit a story, tip or idea based upon your designated theme. This can be a great way to add content to your website, if you clearly state in the contest rules that all entries become the property of your website.
3. Share a picture:
In this type of contest, contestants must submit a picture to enter.
4. Call in an idea or story:
In this type of contest, contestants must call a phone number and leave a message (according to the contest rules) to enter.
Set up a Phone Recording Line - Quick and easy way to set up a line for guests to call and leave recordings for your website. This is what I use.
5. Ask for people to link to your contest on their own blog, Twitter updates, etc.
Tell everyone about your contest.
The next step is to spread the word about your contest. Simply go to google.com and type in “Submit your contest” and you’ll find a wealth of places that will allow you to list your contests.
Tips for Having a Successful Contest
Set up your Contest in an Autoresponder
www.moms.aweber.com – A reliable autoresponder service used by many of the top internet marketers – and a great tool for automating contest entries.
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The more, the merrier!